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| 'Guns = Prison' campaign begins |
| By Adweek |
| Published: 07/19/2007 |
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NEW YORK, NY - New York City passed a stricter gun possession law last year—three-and-a-half years in prison for anyone caught with an illegal loaded gun—and in case that message still hasn't been heard, a pro-bono campaign from DraftFCB makes it crystal clear: "Guns = Prison." A print and poster effort from Mayor Michael Bloomberg and the Citizens Crime Commission of New York City features that tagline and rolls out this week.Read more. If link has expired, check the website of the article's original news source. |
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