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| Anti-violence campaign to hit Liverpool |
| By Luke Traynor |
| Published: 04/27/2009 |
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THREE bereaved mums are fronting a new, hard-hitting anti-violence campaign launched in Liverpool today. Liz Moss, Anita Culshaw and Gaynor Bell are pictured on giant billboards across the city. The hard-hitting message states: “Every violent crime has a consequence.” It was commissioned by Liverpool’s crime and disorder reduction partnership Citysafe and is aimed at challenging attitudes towards violence among young men aged 18 to 25. The first poster, featuring blood-splattered images, warns a violent crime breaks a mother’s heart. A second bears a dramatic image of a prison cell and cautions: “You lose your freedom, your money, your girl.” A third depicts a bunch of flowers left at a murder scene with the warning: “You lose your life.” The five-week campaign – backed by support group SAMM Merseyside (Support Against Murder and Manslaughter) – includes billboard posters on the main routes in and out of the city. There are also advertisements on buses, taxis and bus shelters, and in pubs, bars and clubs. The campaign hopes to build on the reductions in violent crime in Liverpool, which has dropped by 20% in the city centre since 2006. Read more. If link has expired, check the website of the article's original news source. |
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